This commercial first off adresses ladies with a man talking to them. He talks fast in order for people to listen to him. He does very luxurious things like when he is on a boat, with dimonds and oyesters to make it seem that Old Spice helped him achieve it all. The point is to make men feel not good enough because they dont use Old Spice so they will go get a bottle to feel more manly and luxurious.
Going off of what Jack said, the commercial addresses the women. Most likely because in these days, the women are the ones that do the grocery shopping. Also, he probably talks fast in order to get the viewer to pay close attention to what he is saying, and maybe even make them watch it again. The "Old Spice Man" is in only a towel, showing off his abs probably to entice the women more in order for them to make the connection that Old Spice is directly related to the idea of being sexy and fit. Finally, they throw in the idea that having your man smell like old spice can make him successful in order for him to buy the women things to "that thing [she] love[s]".
I agree with what Hayllie said that the commerical addresses women. At the end he says that 'anything is possible when your man smells like old spice.' This is implying that without old spice nothing is possible. This is relating directly to the audience's emotions or pathos. It is making them feel that their man needs this product in order for their relationship to be successful and for the women to get all that she desires.
I think that this ad appeals to both men and women. Clearly women will be more attracted to the commercial, but a man might think that women will like him more if he uses the product. Women are stereotyped to like diamonds or tickets to that "thing" they like. It appeals to men because it's more likely that they wouldn't know what that "thing" she wants to see is.
I really think the audience of this ad can be women and men as well. It attracts the eye of women since he is only in towel. But you can also see how men would take this commercial and buy the product so then women might like them more. Men feel the need to maybe get the product so they could be with a women who wants them.
I would also have to agree with Shelby and Holly, I believe that this old spice commercial is aiming towards men and women. In the beginning he kept saying "look at your man and then me" and he repeated. It is obviously trying to make you compare the man to your own man. It promotes that when a man uses old spice it makes him more desirable, attractive, and have the ability to provide more. It tries to make the men jealous of the man and believe if they had that one simple product their love ones and all women would want them too.
This article is meant to attract men to be like the man in the commercial because of his looks and by playing with your logical to make you actually think that you can be like this man by trying Oldspice. The commercial does not have very much ethical appeal because of all the ridiculous remarks and objects he says that well become of you when you use their product.
This commercial is designed to appeal to the audiences desires by using pathos. They want to appeal to the women by telling them that their man could look like him if they used Old Spice, and they appeal to the men by putting a man on their that all the women would find attractive so they want to be like him and the only way is with Old Spice. They do try to establish some ethos also by having the man seem so confident in everything he is saying and having all the right things.
I agree with what people have been saying about the commercial. This commercial is clearly indented for the women audience. This is shown through the use of an attracting and appealing image which is the shirtless man. The commercial uses diamonds and tickets, as something most women want from their man, then at the end it advertises Old Spice, almost saying even though women don’t always get what they want, they can at least get their man to smell nice.
This definitely appeals to both men and women. The commercial is showing men that you must use old spice in order to be wanted by women and the fact that he has an amazing body isn't helping. It also appeals to women having a guy with a gorgeous body draws their attention to the screen automatically and has you compare your man to the old spice guy.
I disagree with most of the comments. While the commercial directly addresses “the ladies,” I think the ad is more designed to appeal to men. The man may be visibly appealing to women, but this also implies that men who use this specific item are better looking, or may become better looking. The ad uses ethos to push the product onto men, stating that a switch to this product is more manly than any other by saying “[If he] switched to Old Spice, he could smell like he’s me.” This makes men inclined to think they could be more appealing to women, like this man is supposed to be, were they to switch to this item. The later statements seem to be meant more for comedy, but I’d think the border-line sexist comments would be more appealing to men than women. The idea that a body wash could lead to men owning a boat/show tickets/diamonds is ridiculous, and also comical. However, all these are “ideal traits” of being a man, such as being rich or classy, which would appeal more to a man than a woman. While some women may want men with these traits, men seem to believe these aspects most important in “getting” a woman, therefore making this product desirable to them.
This commercial is without a doubt targeted towards the male audience. By having many of the qualities that most men would think a woman would look for, the main character in the commercial is portrayed as the “perfect man”. The commercial also uses humor alongside other tactics in order to keep the attention of the viewer. The pitch of the commercial is that if you buy old spice body spray then you can smell like the man all women want. The writers of the commercial use mainly pathos, by using humor as a tool that appeals to the emotions, and ethos, by using the credibility of the company and confidence of the main character as the basis for their argument. This commercial also first premiered at the super bowl which tells us that it is designed for a large and broad audience all while putting even more appeal towards sports fans. I would imagine that this commercial is mainly broadcast on either popular channels or channels directed towards a male audience.
Yeah, I've got to agree With Clay and Drew that this is geared towards men. The sheer manly-ness of him switching from various scenes and his flawless confidence surely make every guy want to be like him.
I agree that the commercial is for males but it also entices females to want their man to smell like or be that man. So not only does it apply to guys but also makes the girls encourage the guys to get old spice, using a clever commercial to constantly hold the viewers attention, through visual stimulation and quick witty dialogue. Altogether it’s funny, clever, and gets the message across in an entertaining way.
I believe this commercial is targeted towards men. Though he is addressing "ladies" when he speaks, the product being sold is a male body wash so the targeted audience is men. It is telling them if they use this body wash, they too can have luxurious things and attract women.
This commercial features a decent looking man in great shape talking to the "ladies" in the audience. Assuming they have a boyfriend or husband that is nothing compared to him, he tells the audience that their man could be like him and smell good. According to the advertisement, if your man smells like Old Spice, he will be able to obtain everything you want and ride a horse.. On the plus side he will not smell like a lady but....only if he uses Old Spice.The phrase "Anything is possible.." is used to portray the body wash as magic..
Something that hasn't been commented on is the fact how the transitions between what he says and how he says it. I think this is important because most women and men only have a certain attention span when it comes to advertisements and commercials in general.Of all the comments that have been made I thought that this is something that should be pointed out with the many other comments that have been made.
Old Spice chose a model who is appealing both visually and phonetically. The tone of his voice and the way he speaks is very masculine. He is in good shape. The company claims that their product can improve your relationship because when a man uses their product he automatically knows everything you want. Which they show through material goods such as diamonds and tickets. Though the claim is outrageous and obviously false, that is part of the appeal of the commercial. It is humorous and will make you want to keep watching.
The appealing thing about this commercial is that not only is there an attractive male in it,but men see that to be able to smell good and please your woman you need to use that body. How fast he goes through each scene is meant to keep the audience watching and interested in figuring out what is going on. All of the scenes are luxurious and expensive things are all around and this symbolizes the value of using the old spice body wash to use for men.
The commercial was directed to both the male and female audience in a pathos view. I say this because when Old Spice uses a male figure who is fit, the male audience is more than likely going to buy the body wash in order to feel somewhat the same way. The commercial potrays that if you have this certain type of body wash, then anything is possible and without the wash, nothing is possible. It is also directed to the female audience when the commercial states that "your man could smell like me" if he uses the Old Spice body wash, convincing the ladies to tell their men to buy the body wash. It also caught my attention when the model in this commercial states "sadly he isn't me" which is stating that any male that does not have this certain type of body wash, cannot look anything like the model in the commercial, which is false.
I believe this commercial is also supposed to draw attention towards both male and female audiences because the man is visually appealing. However, I think it addresses males more than women. This commercial uses both pathos and ethos. It uses pathos in a way by using humor and ethos by giving reasons why "your man" could look and smell like he does if he uses Old Spice.
in this clip the commercial is trying to tell guys that if they use this product they will be more appealing to women. by getting the females attention and drawing it away from their guy would in turn make the guy jealous and use the product so they draw their attention back to them rather then some guy on t.v.
This commercial is definately directed at men as the actor establishes in the first sentence, "Hello ladies," however he uses ladies to get them lookin at their men so it makes the man feel like his lady is digging what the decently inshape actor on the screen has to say making the man feel poorly about his smell. In addition, the guy says, "anything is possible when your man doesn'tsmell like a lady" which de-genderizes the man making him feel unsuperiour to other men giving the final selling point on how your dude will look, smell, and feel more manly if he were to use Old Spice.
i think this commercial is directed at men, not women. I think this is closely related to the way women look at magazines and think that they have to look like that, although this is a less serious and more fun way of doing it. I think that they are trying to say that once your man breaks the ties of smelling like a lady, he will be more manly and once that happens he will be able to do more manly things which is "right", like buying tickets to that thing you like is "right", like having a yacht is "right" and getting diamonds is "right" but unless the man doesnt smell like a man then there is no point to any of the other stuff
This commercial first off adresses ladies with a man talking to them. He talks fast in order for people to listen to him. He does very luxurious things like when he is on a boat, with dimonds and oyesters to make it seem that Old Spice helped him achieve it all. The point is to make men feel not good enough because they dont use Old Spice so they will go get a bottle to feel more manly and luxurious.
ReplyDeleteGoing off of what Jack said, the commercial addresses the women. Most likely because in these days, the women are the ones that do the grocery shopping. Also, he probably talks fast in order to get the viewer to pay close attention to what he is saying, and maybe even make them watch it again. The "Old Spice Man" is in only a towel, showing off his abs probably to entice the women more in order for them to make the connection that Old Spice is directly related to the idea of being sexy and fit. Finally, they throw in the idea that having your man smell like old spice can make him successful in order for him to buy the women things to "that thing [she] love[s]".
ReplyDeleteI agree with what Hayllie said that the commerical addresses women. At the end he says that 'anything is possible when your man smells like old spice.' This is implying that without old spice nothing is possible. This is relating directly to the audience's emotions or pathos. It is making them feel that their man needs this product in order for their relationship to be successful and for the women to get all that she desires.
ReplyDeleteI think that this ad appeals to both men and women. Clearly women will be more attracted to the commercial, but a man might think that women will like him more if he uses the product. Women are stereotyped to like diamonds or tickets to that "thing" they like. It appeals to men because it's more likely that they wouldn't know what that "thing" she wants to see is.
ReplyDeleteI really think the audience of this ad can be women and men as well. It attracts the eye of women since he is only in towel. But you can also see how men would take this commercial and buy the product so then women might like them more. Men feel the need to maybe get the product so they could be with a women who wants them.
ReplyDeleteThis comment has been removed by the author.
ReplyDeleteI would also have to agree with Shelby and Holly, I believe that this old spice commercial is aiming towards men and women. In the beginning he kept saying "look at your man and then me" and he repeated. It is obviously trying to make you compare the man to your own man. It promotes that when a man uses old spice it makes him more desirable, attractive, and have the ability to provide more. It tries to make the men jealous of the man and believe if they had that one simple product their love ones and all women would want them too.
ReplyDeleteThis article is meant to attract men to be like the man in the commercial because of his looks and by playing with your logical to make you actually think that you can be like this man by trying Oldspice. The commercial does not have very much ethical appeal because of all the ridiculous remarks and objects he says that well become of you when you use their product.
ReplyDeleteThis commercial is designed to appeal to the audiences desires by using pathos. They want to appeal to the women by telling them that their man could look like him if they used Old Spice, and they appeal to the men by putting a man on their that all the women would find attractive so they want to be like him and the only way is with Old Spice. They do try to establish some ethos also by having the man seem so confident in everything he is saying and having all the right things.
ReplyDeleteI agree with what people have been saying about the commercial. This commercial is clearly indented for the women audience. This is shown through the use of an attracting and appealing image which is the shirtless man. The commercial uses diamonds and tickets, as something most women want from their man, then at the end it advertises Old Spice, almost saying even though women don’t always get what they want, they can at least get their man to smell nice.
ReplyDeleteThis definitely appeals to both men and women. The commercial is showing men that you must use old spice in order to be wanted by women and the fact that he has an amazing body isn't helping. It also appeals to women having a guy with a gorgeous body draws their attention to the screen automatically and has you compare your man to the old spice guy.
ReplyDeleteI disagree with most of the comments. While the commercial directly addresses “the ladies,” I think the ad is more designed to appeal to men. The man may be visibly appealing to women, but this also implies that men who use this specific item are better looking, or may become better looking. The ad uses ethos to push the product onto men, stating that a switch to this product is more manly than any other by saying “[If he] switched to Old Spice, he could smell like he’s me.” This makes men inclined to think they could be more appealing to women, like this man is supposed to be, were they to switch to this item. The later statements seem to be meant more for comedy, but I’d think the border-line sexist comments would be more appealing to men than women. The idea that a body wash could lead to men owning a boat/show tickets/diamonds is ridiculous, and also comical. However, all these are “ideal traits” of being a man, such as being rich or classy, which would appeal more to a man than a woman. While some women may want men with these traits, men seem to believe these aspects most important in “getting” a woman, therefore making this product desirable to them.
ReplyDeleteThis commercial is without a doubt targeted towards the male audience. By having many of the qualities that most men would think a woman would look for, the main character in the commercial is portrayed as the “perfect man”. The commercial also uses humor alongside other tactics in order to keep the attention of the viewer. The pitch of the commercial is that if you buy old spice body spray then you can smell like the man all women want. The writers of the commercial use mainly pathos, by using humor as a tool that appeals to the emotions, and ethos, by using the credibility of the company and confidence of the main character as the basis for their argument. This commercial also first premiered at the super bowl which tells us that it is designed for a large and broad audience all while putting even more appeal towards sports fans. I would imagine that this commercial is mainly broadcast on either popular channels or channels directed towards a male audience.
ReplyDeleteYeah, I've got to agree With Clay and Drew that this is geared towards men. The sheer manly-ness of him switching from various scenes and his flawless confidence surely make every guy want to be like him.
ReplyDeleteI agree that the commercial is for males but it also entices females to want their man to smell like or be that man. So not only does it apply to guys but also makes the girls encourage the guys to get old spice, using a clever commercial to constantly hold the viewers attention, through visual stimulation and quick witty dialogue. Altogether it’s funny, clever, and gets the message across in an entertaining way.
ReplyDeleteI believe this commercial is targeted towards men. Though he is addressing "ladies" when he speaks, the product being sold is a male body wash so the targeted audience is men. It is telling them if they use this body wash, they too can have luxurious things and attract women.
ReplyDeleteThis commercial features a decent looking man in great shape talking to the "ladies" in the audience. Assuming they have a boyfriend or husband that is nothing compared to him, he tells the audience that their man could be like him and smell good. According to the advertisement, if your man smells like Old Spice, he will be able to obtain everything you want and ride a horse.. On the plus side he will not smell like a lady but....only if he uses Old Spice.The phrase "Anything is possible.." is used to portray the body wash as magic..
ReplyDeleteJordan Jacobson
Something that hasn't been commented on is the fact how the transitions between what he says and how he says it. I think this is important because most women and men only have a certain attention span when it comes to advertisements and commercials in general.Of all the comments that have been made I thought that this is something that should be pointed out with the many other comments that have been made.
ReplyDeleteOld Spice chose a model who is appealing both visually and phonetically. The tone of his voice and the way he speaks is very masculine. He is in good shape. The company claims that their product can improve your relationship because when a man uses their product he automatically knows everything you want. Which they show through material goods such as diamonds and tickets. Though the claim is outrageous and obviously false, that is part of the appeal of the commercial. It is humorous and will make you want to keep watching.
ReplyDeleteThe appealing thing about this commercial is that not only is there an attractive male in it,but men see that to be able to smell good and please your woman you need to use that body. How fast he goes through each scene is meant to keep the audience watching and interested in figuring out what is going on. All of the scenes are luxurious and expensive things are all around and this symbolizes the value of using the old spice body wash to use for men.
ReplyDeleteThe commercial was directed to both the male and female audience in a pathos view. I say this because when Old Spice uses a male figure who is fit, the male audience is more than likely going to buy the body wash in order to feel somewhat the same way. The commercial potrays that if you have this certain type of body wash, then anything is possible and without the wash, nothing is possible. It is also directed to the female audience when the commercial states that "your man could smell like me" if he uses the Old Spice body wash, convincing the ladies to tell their men to buy the body wash. It also caught my attention when the model in this commercial states "sadly he isn't me" which is stating that any male that does not have this certain type of body wash, cannot look anything like the model in the commercial, which is false.
ReplyDeleteI believe this commercial is also supposed to draw attention towards both male and female audiences because the man is visually appealing. However, I think it addresses males more than women. This commercial uses both pathos and ethos. It uses pathos in a way by using humor and ethos by giving reasons why "your man" could look and smell like he does if he uses Old Spice.
ReplyDeletein this clip the commercial is trying to tell guys that if they use this product they will be more appealing to women. by getting the females attention and drawing it away from their guy would in turn make the guy jealous and use the product so they draw their attention back to them rather then some guy on t.v.
ReplyDeleteThis commercial is definately directed at men as the actor establishes in the first sentence, "Hello ladies," however he uses ladies to get them lookin at their men so it makes the man feel like his lady is digging what the decently inshape actor on the screen has to say making the man feel poorly about his smell. In addition, the guy says, "anything is possible when your man doesn'tsmell like a lady" which de-genderizes the man making him feel unsuperiour to other men giving the final selling point on how your dude will look, smell, and feel more manly if he were to use Old Spice.
ReplyDeletei think this commercial is directed at men, not women. I think this is closely related to the way women look at magazines and think that they have to look like that, although this is a less serious and more fun way of doing it. I think that they are trying to say that once your man breaks the ties of smelling like a lady, he will be more manly and once that happens he will be able to do more manly things which is "right", like buying tickets to that thing you like is "right", like having a yacht is "right" and getting diamonds is "right" but unless the man doesnt smell like a man then there is no point to any of the other stuff
ReplyDelete